Part of rewarding your employees is the compensation and benefits you offer. That’s a given. But in a world where the average employee will change jobs 15 times in a lifetime, you have to go beyond pay and perks if you want to attract and retain the best talent.
How do you develop a meaningful employee value proposition?
Your employer value proposition (EVP) is a promise to your people – an implicit contract that succinctly states the benefits and rewards of working for your organization. Clearly articulating the value employees can expect to receive, as well as the value they are expected to contribute, can boost engagement and make your business more attractive to new talent.
A strong EVP goes beyond just acquiring top talent, it’s at the core of your people strategy, drives employee loyalty and retention – key drivers of organizational success.
Our team can help you articulate your unique corporate value proposition and develop a compelling EVP that is authentic, relevant, and answers the question, “why should a highly talented person work for my organization?”
Your employer brand should be a differentiator for potential hires. We’ll work with you to identify where and how you stand out against the competition – why an employee would want to join and stay with your organization over any other – so you can attract top talent.
It’s more challenging than ever to know what’s valuable to today’s multi-generational workforce. We’ll use employee sensing strategies, including surveys, workshops, and focus groups to help you better understand what motivates and engages your employees, so you develop an EVP that resonates across different demographics.
Once you’ve identified your brand and what your employees value most, we’ll help you translate this into an effective EVP – one that clearly states all that your employees receive in return for what they bring to the organization.
To have real worth, an EVP must to be more than words — it must come out of the board room and into the lives of your employees. Our award-winning engagement consultants can help you bring your EVP to life with creative and compelling communications that keep your employees engaged and committed to your organizational visions and goals.
An effective EVP is a comprehensive set of monetary and non-monetary offerings that boost engagement and bring out the best in your employees. If you need to build out your total rewards program, our full team of consultants can help you identify the right mix of health, wealth, compensation, and professional development programs that will answer the questions, “why should I work here?” and “why should I stay?”.